Who are our clients?
Where are they?
How can we communicate with them?
Our marketing strategy processes allow us to answer these three basic questions effectively. We include, in the implementation strategy, strong brand principles that increase goodwill over time.
Image quality audits
Strong brands for competitive markets.
A brand is a signature that conveys unique
values and characteristics.
At global level, branding gains new levels
of complexity to respond to different cultural and linguistic interpretations.
At Blue Line, we create the brand name and
image that reflects a unique attitude and personality.
We use a unique research, development and
validation process enabling us to successfully respond to the major challenge
How do we measure the quality of our branding?
Through performance analysis of the dozens
of brands we created in the several markets we operate in.
Change of commitments with differentiated communication
We create original communication to stimulate an action in the consumer. This action may be buying a product, making a phone call, requesting information or changing a habit. We seek new creative paths, associating art and communication, based on rigorous execution to generate the difference and, thus, effectively contribute to the positioning sought by a project or brand. We develop:Institutional piecesBrand activation piecesAdvertising in different types of supports Company and projects presentation
IT includes the Blue Line DNA from its inception.
When packaging comes into contact with customers
When designing the packaging, we combine industrial design when creating the form, the use of materials and the resolution of industrial filling problems with the graphic design. We build packaging that communicates, distinguishes and positions the product and the brand.
We represent Salvatore Adduci in Portugal.With this partnership, we integrate the know-how of specialists used to designing and executing projects for major international brands, with the monitoring of a local team that assesses and coordinates each project’s specific features.Your project will have an international presence working alongside us.
Need help to start or to communicate your project?